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U.S. Hotel Sector Ends January With Positive Performance Gains
According to STR, the U.S. hotel industry experienced increases in all three key performance metrics during the week ending January 28, 2012.
In year-over-year comparisons for the week, occupancy was up 4.0 percent to 53.8 percent, average daily rate increased 4.3 percent to US$101.84 and revenue per available room was up 8.5 percent to US$54.78.
Among the Top 25 Markets, Chicago, Illinois, experienced the largest occupancy increase, rising 22.9 percent to 57.1 percent, followed by Anaheim-Santa Ana, California (+13.5 percent to 64.2 percent), and Nashville, Tennessee (+10.1 percent to 54.9 percent). Three markets reported occupancy decreases: Washington, D.C. (-6.3 percent to 58.9 percent); Phoenix, Arizona (-4.3 percent to 61.5 percent); and Atlanta, Georgia (-2.1 percent to 58.9 percent).
Chicago (+15.5 percent to US$107.26) and Oahu Island, Hawaii (+10.7 percent to US$178.17) achieved the largest ADR increases for the week. Washington, D.C., fell 1.5 percent in ADR to US$139.82, posting the largest decrease in that metric.
Five markets reported RevPAR increases of more than 15 percent: Chicago (+42.0 percent to US$61.20); Miami-Hialeah, Florida (+18.9 percent to US$174.52); Anaheim-Santa Ana (+17.5 percent to US$72.20); Oahu Island (+16.8 percent to US$158.80); and New Orleans, Louisiana (+15.8 percent to US$75.58).
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